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The Long-march of the Two Largest Chinese Online Bookstores 两大网络书店在中国的博弈
Seven years of unprofitable hard work is a heart-breaking truth for both Dangdang.com and Joyo.com, the two largest online Chinese bookstores. Dangdang.com was established in November, 1999, while Joyo.com came into being in the year after...
2007-09-28 -
Jeff Bezos Seeks new Business in China on his first Visit to China 贝索斯首度访华寻新路
In the morning of June 5th, 2007, Jeffrey P. Bezos, founder and CEO of Amazon and HanhuaWang, CEO of Joyo.com announced, Joyo.com formally changes its name to JoyoAmazon.cn. Joyo formally adds the “Amazon.cn” logo under its logo and commenc...
2007-09-28 -
Gunter Thielen, Board Chairman of Bertelsmann AG Relates the Group’s China Development Strategy Business in China up from 1% to 10% 贝塔斯曼主席蒂伦谈未来几年在华策略：中国业务由１％到１０％
On June 21st, 2007, Gunter Thielen, Board Chairman of German Bertelsmann AG invited several Chinese media to come to a symposium held at its China head office. It is the first time Bertelsmann make a formal contact with Chinese media since ...
2007-09-28 -
Incomplete Reading Report on Chinese People’s Political Consultative Conference (CPPCC) Delegates 来自中国政治协商委员会委员的不完全阅读调查
In March 2007, the 15th session of the CPPCC was held in Beijing and reporters from home and abroad noticed that in addition to proposals to be raised at conferences, delegates brought more books with them than before. During the sessions d...
2007-09-28 -
Travel Books Sold Well in China 旅游图书越来越好卖
With the rise of holiday economy and the soaring enthusiasm for holiday travels, China’s travel book market has been developing at a fast speed. Since the year 2002, sales of travel books kept rocketing and reached the peak in 2004, with an...
2007-09-28 -
Report on Publication Distribution in Beijing and its Development Trend 北京地区出版物发行业现状及发展趋势报告
Beijing News Publishing Administration has organized a working group which conducted a survey of publication distribution in Beijing and its development trend through a combination of demonstration survey and statistical survey. The followi...
2007-09-28 -
The 50 Biggest Retail Bookstores in China 影响中国书业零售业的50大书城
The 50 biggest book stores have seen remarkable growth in sales volume since their opening. It is a fact confirmed by China Book Business Report, one of the authoritative media in China’s publishing industry, after studying the statistics r...
2007-09-28 -
Who is the Pacemaker of Chinese Publishing Industry？ 谁是中国书业领跑者？
Early in 2007, Department of Books of General Administration of Press and Publication (GAPP) sent questionnaires to 25 licensed publishing groups in Chinese mainland and 14 publishing houses in Beijing with annual sales of more than 200 mil...
2007-09-28 -
Web Log in China 博客的全民化运动
On December 6th 2006, Baidu released a report on China’s Web log development of 2006, which shows that by November 3rd, 2006, the Chinese blog sites worldwide had reached 52,300,300 and bloggers 19,870,000, or 2.6 blogs per blogger. Both th...
2007-09-28 -
Who will be MySpace in China？ 谁是中国的MYSPACE
China is a promising land for Web 2.0 enterprises. In 2006, the number of net citizens in China increased by 30%, exceeding 130 million. To provide services for this huge user group, several dozens of Chinese Internet enterprises were estab...
2007-09-28 -
Chinese magazine: Introduce In, Go Out 中国期刊：引进来 走出去
In this “Reform and Opening up” period, the most essential feature of Chinese Magazine is “open”. This “open” combines two organic parts, viz. “introduce in” and “go out.” First, we need to introduce in significant experiences, talents and...
2007-09-28 -
8 Digital Publishing Projects To Be Launched in the Next 5 Years 8项数字出版项目将在今后5年中开展
The Outline of the Eleventh Five-year Plan for National Culture Development of the People’s Republic of China has been created and promulgated, putting forward eight digital publishing projects to be launched in the next five years. 1. Dig...
2007-09-28 -
Review on Top 10 Chinese Consumer Magazines 点评中国十大消费类杂志
ＴＯＰ1Ｗｏｍｅｎ’ｓ ＲＥＰＲＥＳＥＮＴＡ－ＴＩＶＥＳ：ＣＯＳＭＯＰＯＬＩＴＡＮ，ＥＬＬＥ，ＲＡＹＬＩ ＣＯＳＴＵＭＥ ＡＮＤ ＣＯＳＭＥＴＩＣＳ ｗｏｍｅｎ’ｓ The women's magazine wins the most attention almost in every country and every market. It is now the most mature consumer magazine in China, and deve...
2007-09-28 -
职教教材编辑畅谈教改变化与创新
近几年来，在党中央和国务院的决策下，教育部、财政部等政府部门对职业教育的投入力度和重视程度可谓与日俱增，如在２００２年、２００４年、２００５年，国务院连续三年召开全国职业教育工作会议，先后印发了《国务院关于大力推进职业教育改革与发展的决定》、《教育部等七部门关于进一步加强职业教育工作的若干意见》、《国务院关于大力发展职业教育的决定》，并明确提出，要把发展职业教育作为经济社会发展的重要基础和教育工作的战略重点，进一步明确了“十一五”期间走有中国特色职业教育发展道路的目标任务和政...
2007-09-28 -
我的教材都从哪儿来
李雅帅（北京大学马克思主义学院本科四年级学生）：今年共开设了６门课，每人选择２门。其中４门课有指定教材，２门课的教材由院里统一购买，另外２门课则由老师统一复印。因为尚未拿到图书，所以还不知道定价。自己主要是在课前预习时使用教材，课后则更多参看老师的课件，特别是在复习准备考试时。根据教材的不同，对教材内容的精读率在２０％～５０％之间。为了帮助我们节省开支，老师通常只会要求我们购买那些非常重要、使用率很高的教材；对于其他教材，则建议我们根据他的课件和自己的学习需要从图书馆借阅。如...
2007-09-28 -
10月份考试日历
2007-09-28 -
专业课教辅流行“笔记”书
新一轮的教材、教辅征订在即，在众多高校教辅的同步辅导、配套练习中，一些新面孔尤为打眼，其中要数中国石化出版社的一套根据中外知名经济、管理、教育和心理类教材编写的四十本“笔记和课后习题详解（国内外经典教材习题详解系列）”最为典型。而此外，医学类专业课辅导书也有一两例采用了这种“笔记”的编写方式，为诸多形式单一、雷同的题海式辅导书增添了一抹亮色。 可以说，目前我国各大院校把国内外通用的权威教科书作为本科生和研究生学习专业课程的参考教材的不在少数，但系统整理出版配套的“笔记式”辅导...
2007-09-28 -
我的教材都从哪儿来
久来迎（中国矿业大学电信学院大一新生）：交了第一学期的教材费才知道，原来教材完全可以自行购买，学校并没有强制学生购买的权利，可事先大家并不知情，直到发了教材，无意中去学校旁边的书店逛才知道。后来再一打听，如果我的新书从学校旁边的书店买，就变成了８折，如果买师兄们的二手书就更便宜。如果这样，明年的教材我肯定从书店买。 至于师兄们的二手书，我想，如果有价值的书，谁都不会卖的，只有一些无关紧要的书才会卖。我们上课的时候，老师也会指定辅导书，也就是课余的时候看，去图书馆借就够了。像我...
2007-09-28 -
经销商眼中的大学
中国科技大学校园风景 ■吕 凯（麦格劳－希尔教育出版公司北京代表处高等教育部经理） 上世纪９０年代后期几家国际上领先的教育出版社在国内陆续开办代表处，并设置了院校代表的岗位，主要职责就是面对面向大学教师进行教材的推介。业务开展之初，工作模式基本上是遵照欧美院校营销的“条例”。当时我作为院校代表的一员，深切感受到我们的工作方式与大部分老师选择教材的习惯有着明显的错位：当时老师们主要是从教材目录或书店了解教材信息，对出版社的业务人员上门介绍教材感觉很突兀，甚至将我们当作不受欢迎的...
2007-09-28 -
11月份考试日历
2007-09-28
